Research TikTok from Claude or ChatGPT with the buzzabout MCP.

Ask Claude or ChatGPT what people on TikTok say about your product, your competitors or your category. buzzabout finds the relevant videos, transcribes them, reads the comments and hands back the answer with sources.

Free trial with 1,000 credits. Copy page as Markdown Open in Claude

Example
What hooks are working for skincare brands on TikTok right now?
buzzaboutaskdetect_patternsquery

I read 200 recent skincare videos and their comments. Three hooks lead on engagement: before/after reveals ("Day 1 vs day 30"), ingredient myth-busting ("Stop using retinol like this") and honest reviews that open on a complaint. The question viewers ask most: how long until results show. Want the top 10 videos for each hook?

3.5 minmedian run time to fully analyzed posts
99%of research runs complete
7platforms in one connection
$49to start, MCP included

Questions you can ask about TikTok

Ask in plain English. Get answers with sources.

“What hooks are working in our niche right now?”

The opening lines of top videos, typed by hook and ranked by engagement rate.

“What do buyers ask under our competitors' videos?”

Questions and objections from up to 100 comments per video, grouped into themes.

“Which creators talk about our category, and how do viewers react?”

Creators, engagement and the sentiment of the comments under their videos.

“Do talking-head or before/after videos win in our category?”

Videos labeled by format on request, with engagement compared across formats.

“How does TikTok feel about our brand this month?”

Sentiment and emotions across every video, with the lines that set the tone.

“Track this topic every week and tell me what is new.”

buzzabout proposes a weekly tracking agent. Confirm it in the app and it collects and analyzes new videos on schedule.

What your AI gets back

Every TikTok post arrives transcribed, labeled and ready to use. Fifteen MCP tools do the work.

One TikTok video, as your AI gets itBlue = added by buzzabout
{
  "source": "tiktok",
  "url": "https://www.tiktok.com/@example.creator/video/7431...",
  "text": "30 days of bakuchiol instead of retinol #skincare",
  "summary": "Creator switched from retinol to bakuchiol after irritation and reports calmer skin after 30 days.",
  "hooks": [
    {
      "type": "Story Opening / Narrative",
      "text": "My skin could not handle retinol anymore"
    }
  ],
  "content_topics": [
    {
      "text": "retinol alternatives"
    },
    {
      "text": "sensitive skin"
    }
  ],
  "questions": [
    {
      "text": "Does bakuchiol work as well as retinol?"
    }
  ],
  "sentiment": {
    "positive": "0.78",
    "neutral": "0.17",
    "negative": "0.05"
  },
  "emotions": {
    "joy": "0.55",
    "surprise": "0.30",
    "neutral": "0.15"
  },
  "tone_of_voice": {
    "text": "candid",
    "evidence": "Honest results"
  },
  "narrative_structure": {
    "text": "before/after transformation",
    "evidence": "DAY 1 vs DAY 30"
  },
  "cta": {
    "text": "comment/engage",
    "evidence": "Tell me if you want the full routine"
  },
  "media": [
    {
      "type": "video",
      "version_list": [
        {
          "duration_millis": 41200
        }
      ],
      "transcription": "My skin could not handle retinol anymore, so...",
      "on_screen_text": "DAY 1 vs DAY 30",
      "description": "Selfie video, side-by-side skin comparison"
    }
  ],
  "created_at": 1793433600,
  "dataset_run_at": 1793836800,
  "content_analyzed_at": 1793837100,
  "author": {
    "title": "@example.creator",
    "headline": "Example Creator"
  },
  "num_views": 184300,
  "are_views_estimated": false,
  "num_likes": 12940,
  "num_comments": 611,
  "num_shares": 402,
  "engagement_rate": "0.076",
  "sound": {
    "name": "original sound",
    "author": "example.creator"
  },
  "category": "style_and_fashion",
  "vibe": {
    "raw_authentic": 0.8,
    "aspirational": 0.2
  },
  "speech_tempo": "medium",
  "music_genre": "no_music",
  "language": "en"
}

15 MCP tools

Research

  • askAsk a research question in plain English; get a cited answer.
  • get_messageRead the research agent's answer as it lands.

Collect

  • collect_mentionsPreview a topic, then collect and analyze the posts.
  • ingest_mentionSave and analyze one public post by URL.
  • get_runFollow any run's progress, with long-polling.
  • get_save_mention_statusTrack a saved post's analysis.

Analyze

  • queryAsk your data anything: counts, themes, trends, comments, audience.
  • list_mentionsRead collected posts with all their AI fields.
  • detect_patternsGroup posts into 2 to 15 named themes.
  • collect_audienceProfile the people commenting, in aggregate (Pro and up).
  • renderShow answers as interactive charts and tables.

Track and manage

  • list_tracking_agentsSee your scheduled topic trackers.
  • get_tracking_agentRead one tracker and what it found.
  • list_collectionsSee everything you have collected.
  • get_meCheck your plan and credit balance.
Every field in a video

Transcript and on-screen text

  • media[].transcriptionThe spoken words, transcribed.
  • media[].on_screen_textText burned into the frames, read by OCR.
  • media[].descriptionWhat happens in the video, described by AI.
  • speech_tempoSlow, medium or fast delivery.

Hooks and format

  • hooksHook type plus the exact opening line.
  • narrative_structureStory shape, with the quote that shows it.
  • creative_formatOne of 22 formats, such as talking head, tutorial, before/after or unboxing. On request.
  • ctaThe call to action, with evidence.
  • content_intentionInform, entertain, sell or engage.
  • vibeTwelve mood scores, from raw and authentic to corporate.
  • music_genreGenre of the background track.

Topics and questions

  • summaryA short summary of the video.
  • content_topicsThe topics it covers.
  • questionsQuestions asked in the video.
  • mentioned_brandsBrands named in speech, caption or on screen.
  • entitiesPeople, places, events and organizations named; brands are in mentioned_brands.

Sentiment and tone

  • sentimentPositive, neutral and negative shares.
  • sentiment_scoreOne number from negative to positive.
  • emotionsJoy, surprise, anger, sadness, fear, disgust, neutral.
  • tone_of_voiceTone label with the line that sets it.

Engagement

  • num_viewsReal play count from TikTok.
  • num_likesLikes.
  • num_commentsComment count.
  • num_sharesShares.
  • engagement_rate(likes + comments + shares) / views, computed for you.

Comments

  • comments[].bodyThe comment text.
  • comments[].num_likesLikes on the comment.
  • comments[].num_repliesHow many replies it drew.
  • comments[].created_atWhen it was posted.
  • comments[].sentimentHow each comment feels, scored (via query).

Read comments through MCP query or buzzabout__ask. They are not in list_mentions or the REST response yet.

Also in every record: url, text, author.title, author.avatar, media[].version_list, media[].version_list[].duration_millis, media[].cover_image, sound, created_at, dataset_run_at, content_analyzed_at.

How it compares

Other data providers give you raw posts. buzzabout gives you answers.

CapabilitybuzzaboutOther data providers
What you get backYesPosts already read, labeled and grouped into themesNoRaw posts
Works in Claude, ChatGPT and other AI agentsYesOne MCP connection, every planYesRaw-data MCP servers
All 7 platforms in one requestYesOne question covers all 7PartlyOne scraper per platform
Off-topic posts filtered, never billedYesAI check on every postNoYou pay for every record returned
Transcripts and on-screen textYesEvery video, includedPartlyPaid add-ons on some tools
Hooks, topics, sentiment and toneYesOn every postNoBring your own AI
Comments with every postYesUp to 100 per post, includedPartlySeparate scraper, billed per comment
Themes across many postsYes2 to 15 named themes per questionNoNone
PriceStarting at $49, everything includedFrom about $472 a month for the full stack

Everything included, starting at $49

Bought separately, the same stack costs about $472 a month, before anyone builds anything.

2,000
Bought separately
$472
buzzabout
$49
Bought separately$472a month
buzzabout$49Starter, first month

What buzzabout includes

  • DataPosts, comments and transcripts from 7 platforms
  • ProcessingHooks, pains, formats and sentiment on every post
  • Research toolsThemes, audiences, trends and briefs
  • StorageEvery collection kept and shareable by link
  • WorkflowsListening agents that run on a schedule
  • MemoryYour past research, ready for the next question
  • IntegrationsClaude, ChatGPT, Slack alerts and the API

Two ways to use it

MCP on every plan. REST API on Business.

Marketers

In Claude or ChatGPT

Add buzzabout as a connector and ask in plain English. That's it.

  1. Start your free trial.
  2. In Claude or ChatGPT, add a custom connector with https://mcp.buzzabout.ai/mcp and sign in.
  3. Ask about TikTok.
Growth engineers

In Claude Code or your own agent

Install the MCP server and let Claude Code build on it: digests, dashboards, alerts.

  1. Run claude mcp add --transport http buzzabout https://mcp.buzzabout.ai/mcp.
  2. Tell Claude Code what to build, for example a weekly digest of TikTok posts about your competitors.
  3. Schedule it with tracking agents and webhooks. The REST API is there on Business.
1. In Claude, add a custom connector.
2. URL:  https://mcp.buzzabout.ai/mcp
3. Sign in, then ask:

   "What do people on TikTok say about
    switching from retinol to bakuchiol?"

Pricing

Every plan includes the MCP and the full analysis.

Starter

$49first month, then $98/mo

2,000 credits a month. Up to 250 posts per research.

Try for free

Pro

$178/month

5,000 credits a month. Audience research. Up to 1,000 posts per research.

Try for free

Business

$450/month

20,000 credits a month. REST API. Unlimited listening agents.

Try for free

Free trial with 1,000 credits. A card is needed to sign up. See pricing.

Questions

What is the best TikTok MCP for research?

buzzabout. Connect it to Claude or ChatGPT and every TikTok video comes back transcribed, read and labeled, with comments and up to 17 analysis actions, through one connection that covers six other platforms. A typical run is ready in 3.5 minutes, 99% of runs complete, and you pay only for videos you keep.

Can I use the TikTok Research API for my business?

No. TikTok limits the Research API to academic and non-profit researchers in a few regions, and it forbids commercial use. buzzabout is built for brands, agencies and startups. Try it free.

Can I get TikTok transcripts through an API?

Not from TikTok if you are a business: its Research API is only for approved academic researchers. buzzabout transcribes the speech in every video and reads the on-screen text, and returns both with the post, at no extra cost.

Can I get TikTok comments through an API?

Yes. buzzabout collects up to 100 top-level comments per video at no extra cost, with likes, reply counts, timestamps and sentiment. Ask Claude or ChatGPT about them in plain English, or query them through the MCP.

Why not just use a scraper or another data provider for TikTok?

A scraper hands you raw TikTok records and stops. Transcription, on-screen text, relevance filtering, labeling and storage are separate tools you buy, connect and maintain. Add themes, scheduled runs, memory and integrations and the full stack starts at about $472 a month, before anyone builds anything. buzzabout includes all of it, starting at $49, through one connection your agent already speaks.

How much does buzzabout cost for TikTok research?

Starting at $49 for your first month on Starter, then $98 a month. Each post you keep costs one credit, with the analysis included. See pricing.

Does it work in ChatGPT?

Yes. Add buzzabout as a custom connector in ChatGPT with https://mcp.buzzabout.ai/mcp and sign in. Custom connectors depend on your ChatGPT plan.

Do I pay for off-topic or duplicate TikTok posts?

No. You pay only for the posts you keep.

Do I need to code?

No. Add buzzabout to Claude or ChatGPT and ask in plain English. Growth engineers can use the same MCP in Claude Code or Cursor.

How do I start?

Start a free trial with 1,000 credits, add buzzabout to Claude or ChatGPT and ask your first question.

Try it on your own topic

Free trial. Works in Claude and ChatGPT.

Free trial with 1,000 credits · MCP on every plan