Marketing Trends 2026: What to Post This Month
Lead with Roblox Ads and Demand Creation now; use news or video and curiosity hooks; the median engagement rate is 1.4% across LinkedIn, X and Reddit.
Post about now
Talk about Roblox Ads (+136%) and Demand Creation (+107%). Add context on Consent Mode v2 (+34%).
Post like this
Package as news or video with a curiosity gap hook. Pair with how-to followups; avoid pure question prompts which underperform at 0.9% engagement rate.
Plan ahead
Keep evergreen assets on TikTok Shop, AI Email Marketing, and UGC Ads. Track cooling topics like AI Marketing Agents, Generative Engine Optimization, and AI Search Visibility before re-investing.
Trends tracked
marketing, US
Total mentions
X and Reddit posts, last 12 months
Total views
on posts about these 26 trends
EMV
estimated media value at a $10 CPM
Where each trend stands
26 trends across LinkedIn, X and Reddit drove 590.7K mentions, 233.9M views, and $2.3M EMV; the median engagement rate was 1.4%. Data and measurement posts led with a 1.8% median engagement rate; B2B growth hit 1.6%.
What to post about: 26 trends
Roblox Ads (+136%) and Demand Creation (+107%) are breaking out. Consent Mode v2 (+34%) is rising; AI Marketing Agents (-20%) and Answer Engine Optimization (-35%) are cooling.
Breaking out
2Searches at least doubled in the last 4 weeks.Announce category narrative; map programs to pipeline stages with examples
Rising
1Searches up 25% or more in the last 4 weeks.Post CMP choice checklist and Smart Bidding impact demo with dates
Steady
14Holding level. Good for a series.Publish benchmarks on Shakespeare grants ESL prose with receipts and links
Demo aspect level review QA pipeline with multilingual examples and checklist
Demo Generative Engine Optimization workflow and human review checklist on video
Share E E A T signals checklist with side by side examples
Publish inbox-summarization test with templates and deliverability metrics
Screenshare building a consent-first product recommender and QA it live
Post side by side dubbed clips with human review checklist in caption
Cooling
9Searches down 20% or more in the last 4 weeks.Record AEO setup walkthrough with governance checklist and failure scenarios
Publish GEO roadmap by function; link examples and receipts from your vertical
Record a clean room join, show purchase proof workflow step by step
Screen share fixing entity markup then show tracker before after impressions
Share simple answer engine explainer with cited examples and traffic impact
Announce mini study; show data validation steps and sourcing workflow
Post an entity map screenshot and E-E-A-T checklist for one topic
Share a hybrid PLG sales case study with journey map and metrics
How to post it
News or announcement and Video post the highest median engagement rate at 1.8%; How-to or listicle follows at 1.7%. Link share and Data or research share sit at 1.6%, while Question or discussion lags at 0.9%.
Do more of this
- Self presentation posts2.1%2% of posts
- Entertainment posts1.9%1% of posts
- News or announcement1.8%17% of posts
Skip this
- Engagement posts0.9%14% of posts
- Question or discussion0.9%11% of posts
- Question / Direct Address hooks1.0%25% of posts
Median engagement rate across the 26 marketing trends we analyze in depth; the median is 1.4%.
Posts to learn from
Self presentation is only 2.3% of posts but leads with a 2.1% median engagement rate; Promotional posts reach 1.7%. Question / Direct Address hooks underperform at 1.0% despite 25.0% share.
Voices to follow
Lean on Curiosity / Information Gap and Social Proof / Authority hooks for dependable engagement. Keep most posts Informational at 49.4% with a 1.6% median engagement rate, and mix in Promotional at 19.4% with 1.7%.
Questions and answers
What are the biggest marketing trends right now?
Roblox Ads (+136%) and Demand Creation (+107%) are breaking out. Consent Mode v2 (+34%) is rising. TikTok Shop and AI Email Marketing remain big.
Which formats get the best engagement rate?
News or announcement and Video average 1.8% median engagement rate. How-to or listicle comes next at 1.7%. Question or discussion trails at 0.9%.
Which hooks work best on LinkedIn, X and Reddit?
Curiosity / Information Gap leads with 1.6% median engagement rate and a 28.3% share. Social Proof / Authority hits 1.7%. Question / Direct Address is lower at 1.0%.
How big is the conversation right now?
We analyzed 26 trends across LinkedIn, X and Reddit. They drove 590.7K mentions, 233.9M views, and $2.3M EMV, with a median engagement rate of 1.4%.
Find the next trend before your competitors do
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