Marketing trends
Oct 1, 2026Search and AI answersLinkedIn · X · RedditCooling

Generative Engine Optimization on LinkedIn, X and Reddit: What People Are Saying

GEO is SEO rewritten for AI answers: leadership craves roadmaps, practitioners want steps. Bridge them and you bank engagement.

Last 4 weeks

-21%

Google searches vs 20 Jul to 2 Sep

Total social media mentions

~3.9K

X and Reddit, last 12 months

Views

~2.8M

on posts about this trend

Best post this month

9.9K

views · read it ↗

Search, last 12 months

What people post about

Shift from SEO38% of posts1.9% above averageOpeningExample ↗
Vertical GEO playbooks8% of posts1.7% above averageOpeningExample ↗
Engine retrieval differences10% of posts1.2% averageProvenExample ↗
Third-party authority13% of posts1.0% below averageCrowdedExample ↗
Citation tracking13% of posts0.9% below averageCrowdedExample ↗
Machine readability8% of posts1.1% averageCrowdedExample ↗
Answer-first formatting6% of posts0.9% below averageCrowdedExample ↗
Shopping agents4% of posts1.1% below averageCrowdedExample ↗

Opening engages well, few people post it. Proven engages and reaches. Emerging only a few posts so far, too early to judge. Crowded lots of posts, weak engagement. Skip low on both. Engagement = median rate, this trend averages 1.2%.

Post this

Three ideas built from the angles, formats and hooks that work for this trend.

1

SEO Budgets, Meet GEO Reality

Share a short deck link; show blue-links vs answer-economy model, budget reallocation chart, and GEO pilot milestones.

Link shareShock hookShift from SEO
Example postSee an example · 75K views ↗
2

Decode How LLMs Cite You

List engine-by-engine prompts; screenshot differing citations across ChatGPT, Perplexity, Gemini; annotate patterns; end with a mini testing checklist.

How-to or listicleCuriosity hookEngine retrieval differences
Example postSee an example · 5.3K views ↗
3

Rolling Out GEO Packages, By Vertical

Announce a few vertical playbooks; show vetting criteria, service scope, and delivery workflow; invite DMs for pilot clients.

News or announcementDemonstration hookVertical GEO playbooks

How to post it

How-to or listicle dominates at 22% of posts. Link share earns the best engagement (2.9%).

How-to or listicle22% of posts · 1.8% ER
Most used
Anthony RahmeSEO vs AEO vs GEO Knowing the difference between them is crucial. SEO, AEO, and GEO aren't three versions of the same strategy, they're three completely…@MillieMarconnniSEO is dead. The new game is GEO ( Generative Engine Optimization ). If Perplexity or Google AI Overviews can't summarize your content, you don't exist in…@hridoyreh📂 SEO ┃ ┣ 📂 Technical SEO ┃ ┣ 📂 Site Structure ┃ ┣ 📂 Crawlability ┃ ┣ 📂 Core Web Vitals ┃ ┗ 📂 Structured Data ┃ ┣ 📂 On Page SEO ┃ ┣ 📂 Keyword Research ┃ ┣ 📂…
Hot take or opinion15% of posts · 1.2% ER
r/FuturologyWe are entering the Post Search world, and I dont think companies are ready.Alex LindleyHere's something I would *not* bet on for AI search optimization in 2026: (And I realize this may ruffle some feathers.) The whole "listicle optimization"…Abhay Aditya JainI FINALLY cracked Generative Engine Optimization. And it's 10x easier than Google SEO. While everyone's fighting for Google rankings, I found a backdoor:…
Link share14% of posts · 2.9% ER
Best ER
r/InterstellarKineticsEXCLUSIVE: Companies Are Flooding Reddit With AI-Optimized Fake Posts Specifically Engineered To Manipulate What ChatGPT And Google Tell You, And The Strategy…r/SEOGoogle's Guide to Optimizing for Generative AI Features on Google Searchr/nvidia[Megathread] NVIDIA App Update Adds DLSS 4.5 Dynamic Multi Frame Generation, Intelligently Balancing Frame Rates, Image Quality & Responsiveness

Do more of this

  • Link share2.9%14% of posts
  • Video2.4%5% of posts
  • News or announcement2.3%11% of posts

Skip this

  • Social Proof hook0.9%3% of posts
  • Question or discussion0.9%10% of posts
  • Question hook1.1%30% of posts

Median engagement rate; this trend averages 1.2%.

Posts to learn from

The posts that beat this trend's engagement, and how they were made.

Link shareShock hook
How-to or listicleCuriosity hook
OtherCuriosity hook
Hot take or opinionBold Claim hook
Personal story or lessonsQuestion hook
How-to or listicleBold Claim hook

Who to follow

Entrepreneur and Founder of Lindy GEOEntrepreneur and Founder of Lindy GEOLinkedIn390KviewsVoyageVoyage@onvoyage_ai190KviewsHridoy RehHridoy Reh@hridoyreh150KviewsAnthony RahmeAnthony RahmeLinkedIn90KviewsHarshil TomarHarshil Tomar@Hartdrawss53Kviews

Brands in the conversation

What people ask

What is it44

  • What is Generative Engine Optimization?
  • What Is the Best AI Writer for Generative Engine Optimization?
  • What's the best tool for X?

How to use it13

  • so I am thinking to add like GEO AI agent, it's SEO and GEO. So it giving the complete setup to how to do the AI agent setup?
  • How do we rank on Google?
  • How do we become visible and authoritative in AI-driven search?

Does it work11

  • What GEO (Generative Engine Optimization) tools have you actually used and found effective?
  • What tools have genuinely worked for you, and what results did you see?
  • Within a model, are the results personalized or generic?

Comparisons6

  • How different is SEO vs GEO (generative engine optimization) actually?
  • Do I need to understand how Claude works differently vs Gemini?
  • Which one would you recommend for a new business?

Where to get it4

  • Where do I get my marketing advice from?
  • As shopping becomes embedded in AI responses, what AI models say about a brand in transactional moments is a direct commercial variable?
  • Are you genuinely observing a decrease or shift in local leads that you can firmly link to generative search or AI responses?

Price and cost3

  • K, how much does GEO cost?
  • Is the price right, the monetization fair, the latest update reflected, and whose pages did it cite?
  • Is this a good price?

Searched on Google

Is GEO better than SEO?

There is no clear winner. Posts on LinkedIn, X, and Reddit describe GEO as SEO rewritten for AI answers, highlight executive debates about shifting from SEO, and report that bold GEO playbooks and engine-specific guides tend to overperform in engagement.

Get this report for your own brand

buzzabout reads real conversations across TikTok, Reddit, X, Instagram, LinkedIn, and YouTube and turns them into post ideas like these.

Research your own topic