1.7k69
Marketing trends
Revenue Marketing on LinkedIn, X and Reddit: What People Are Saying
AI agents hog reach; operators crave playbooks. Alignment and ABM get higher engagement with fewer views, leaving room for practical, outcome-tied content.
Last 4 weeks
-19%
Google searches vs 20 Jul to 2 Sep
Total social media mentions
~26K
X and Reddit, last 12 months
Views
~14M
on posts about this trend
Best post this month
1M
views · read it ↗
Search, last 12 months
What people post about
Opening engages well, few people post it. Proven engages and reaches. Emerging only a few posts so far, too early to judge. Crowded lots of posts, weak engagement. Skip low on both. Engagement = median rate, this trend averages 1.3%.
Post this
Three ideas built from the angles, formats and hooks that work for this trend.
1
Open source revenue SLA pack
Share link to shared funnel definitions, SLA template, and RKO agenda; include adoption checklist and ask CRO, CMO, CS leaders to comment.
Link shareBold Claim hookRevenue alignment
See an example · 53K views ↗2
ABM without gated content
Carousel showing ICP and tiering grid, intent triggers, buying group outreach steps, and Stage 1 qualification; end with pilot plan.
Personal story or lessonsCuriosity hookAccount-based marketing
3
See an example · 94K views ↗
Make PMM own pipeline
Post a checklist: PMM scorecard, win loss interview flow, value ladder, pricing package grid, and weekly pipeline review cadence template.
How-to or listicleTransformation Promise hookProduct marketing
See an example · 94K views ↗How to post it
News or announcement dominates at 19% of posts.
News or announcement
Most used
@ericwilliamreaWe just crossed $100M in AI agent ARR in under 24 months. Not because of a viral launch or AI hype. But because of a crazy bet we made in 2023. At the end of…@dsteinberg10000We crushed it again @ZetaGlobal just posted our 17th beat and raise quarter in a row! • Revenue: $337M, up 26% Y/Y (28% excluding political and LiveIntent) •…@SeijinJungIntroducing Helena: the world's first autonomous AI marketer. Businesses spend 4,000 hours on marketing…before their first $1M in revenue. We built Helena to…
Hot take or opinion
Marketer Tips"We don't have budget for marketing." But you have budget for: → Office rent → Employee salaries → New equipment → Software subscriptions Here's the thing that…Meg KohlerAs a field marketing person, I say this with love: everyone needs to calm down on the events. Events are having a major moment in corporate America right now,…@omoalhajaabiolaI see many people attacking me when I said that brother should learn media buying. Media buying is one of the highest leverage activities that directly impact…
How-to or listicle
@denk_tweetsHubSpot acquiring Starter Story is hardly surprising it’s exactly why the highest paid jobs in tech might soon be marketing & storytelling… our goal @beehiiv…@korzhov_dmfounders and marketers: you need a Grok @bot running your ads and SEO we connected Grok to Google Ads, Meta, GA4, Search Console and Shopify. it's now the…r/salesHow Marketing's KPIs Are Making Your Job Harder - Explanation And Solution Inside
Do more of this
- Link share2.2%5% of posts
- Video1.9%4% of posts
- Bold Claim hook1.9%21% of posts
Skip this
- Question or discussion0.8%15% of posts
- Question hook0.9%24% of posts
- Shock hook1.0%3% of posts
Median engagement rate; this trend averages 1.3%.
Posts to learn from
The posts that beat this trend's engagement, and how they were made.
How-to or listicleQuestion hook
Meme or humorBold Claim hook
87580
Hot take or opinionBold Claim hook
2.9k90507
Case study or resultsResult First hook
428133
Hot take or opinionBold Claim hook
13.7k1657327
How-to or listicleDirect Address hook
29.4k4763032
Who to follow
Seijin Jung@SeijinJung3.7Mviews
-@deffoischels1Mviews
Eric Rea@ericwilliamrea370Kviews
CrowdReply@Crowdreply_io330Kviews
Lian Lim | Dashboard & AI Automation Expert@dashboardlim120KviewsBrands in the conversation
Meta
28 posts
HubSpot
12 posts
Claude
9 posts
Google Ads
8 posts
Shopify
6 posts
McKinsey & Company
6 posts
YOYABA
5 posts
OpenAI
5 posts
What people ask
What is it41
- What if we took the top 100 people who are the most impactful leaders in direct-to-consumer marketing?
- What are my competitors running right now?
- what happens if a client who never sends the assets and disappears for 3 months doesn't get a refund?
How to use it16
- How many of those 60 thousand people left Reddit and came to my website?
- And don’t we all know too well how often sales and marketing are really aligned in most companies…
- How do you filter out the Vistaprint budget clients and only attract corporate rebrands/fleet wraps?
Price and cost11
- Capire dove sei oggi, cosa è successo quest’anno, dove ci sono opportunità ancora da cogliere e quale strategia costruire per quello che verrà?
- How much should an early-stage CPG brand be spending on marketing?
- How much should I expect to reinvest into marketing per month?
Where to get it10
- Is there a market of people who want to buy these SaaS products that are built out fully, and they just have to market them and call them theirs to…
- Does AI recommend me when someone is ready to buy?
- So next time someone asks AI who to buy from, you're finally in the answers?
Does it work6
- Who gets the best results?
- Anyone else tired of spending on marketing and seeing almost no results?
- Are executive education programs worth it?
Comparisons5
- Which one is your team still missing?
- So Which One Should You Actually Pick?
- Can an agency charge a % of revenue instead of % of adspend?
Searched on Google
What does revenue marketing mean?
LinkedIn, X and Reddit posts describe revenue marketing as tying marketing to measurable revenue through financial accountability, commercial revenue alignment, account-based marketing, and full-funnel attribution, with outcome-tied content and reframed budgets and KPI incentives.
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