199.6k30.0k4982.0k16.30%
Food trends
Peanut Butter Ramen on TikTok: What People Are Saying and Why It Is Growing
Peanut butter ramen is curiosity comfort food: reactions get spotlight, while brothy bowls and packaged finds earn stronger engagement with less competition.
Last 4 weeks
+192%
Google searches vs 26 Jul to 5 Sep
Total social media mentions
~35K
TikTok, last 12 months
Views
~89M
on posts about this trend
Best post this month
430K
views · watch it ↗
Search, last 12 months
What people post about
Opening engages well, few people post it. Proven engages and reaches. Emerging only a few posts so far, too early to judge. Crowded lots of posts, weak engagement. Skip low on both. Engagement = median rate, this trend averages 4.1%.
Post this
Three ideas built from the angles, formats and hooks that work for this trend.
1
See an example · 1M views ↗
Creamy Peanut Broth, Then How-To
Open with steaming bowl, then fast steps: garlic, curry, miso, peanut butter, coconut milk, broth; top with jammy egg.
Tutorial or demoDemonstration hookCreamy peanut soup
See an example · 1M views ↗2
See an example · 430K views ↗
We Tried Peanut Ramen Pack
Show package, quick cook, first-bite face, gut reaction, rating, would-buy-again.
Talking headCuriosity hookPackaged PB ramen
See an example · 430K views ↗3
Vegan Peanut Ramen Lunch Prep
POV: busy shift. Crisp tofu, brown rice ramen, coconut-miso-peanut sauce, scallions; pack lunch containers, fridge shot, then taste at desk.
Vlog or day in the lifeRelatability hookPlant-based bowls
How to post it
Tutorial or demo dominates at 43% of posts. Talking head earns the best engagement (5.1%).
Do more of this
- Demonstration hook6.5%3% of posts
- Vlog or day in the life5.3%2% of posts
- Bold Claim hook5.3%2% of posts
Skip this
- Slideshow or carousel2.2%7% of posts
- Transformation Promise hook3.1%22% of posts
- Voiceover with b-roll3.6%9% of posts
Median engagement rate; this trend averages 4.1%.
Posts to learn from
The posts that beat this trend's engagement, and how they were made.
Tutorial or demoCuriosity hook
Talking headCuriosity hook
767.4k74.1k4.7k26.1k13.70%
Tutorial or demoCuriosity hook
1.0M111.0k4627.8k11.90%
Talking headCuriosity hook
431.1k41.9k3847.6k11.60%
Talking headQuestion hook
1.1M107.8k1.0k2.4k10.10%
Talking headDemonstration hook
557.6k39.0k5496557.20%
Who to work with
OWEN HAN@owen.han21Mviews
miniekimchi@miniekimchi6.6Mviews
Emily Roz@myriadrecipes5.5Mviews
Ian Fujimoto@iankyo3.6Mviews
The Good Bite@thegoodbite1.7MviewsBrands in the conversation
Jif
21 posts
Buldak
11 posts
Kewpie
5 posts
Maruchan
4 posts
Shin Ramyun
4 posts
Dollar Tree
3 posts
Tesco
3 posts
Walmart
2 posts
What people ask
What is it5
- What the hell you call them?
- Jif peanut butter ramen noodles?
- Peanut butter flavor ramen noodles?
Where to get it1
- Jif got noodles?
How to use it1
- When do you know the ramen is ready?
Searched on Google
Is peanut butter good with ramen?
TikTok creators post first-bite reactions and mukbangs to peanut butter ramen, framing it as a creamy peanut broth twist that draws strong engagement.
What is peanut butter ramen?
TikTok creators show ramen with peanut butter mixed into the broth, often as a quick instant-noodle upgrade, ranging from plant-based bowls to meat or seafood versions.
What does peanut butter ramen taste like?
Creators present it as a creamy peanut broth and spotlight novelty-driven reactions and taste tests on TikTok.
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buzzabout reads real conversations across TikTok, Reddit, X, Instagram, LinkedIn, and YouTube and turns them into post ideas like these.
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