422.2k46.0k1072.2k11.40%
Beauty trends
Goda Perfume on TikTok: What People Are Saying and Why It Is Growing
Seduction claims pull the views; under-served masculine and ethical angles quietly earn stronger engagement.
Last 4 weeks
+196%
Google searches vs the 8 weeks before
Total social media mentions
~7.9K
TikTok, last 12 months
Views
~17M
Search, last 12 months
What people post about
Opening engages well, few people post it. Proven engages and reaches. Emerging only a few posts so far, too early to judge. Crowded lots of posts, weak engagement. Skip low on both. Engagement = median rate, this trend averages 1.8%.
Post this
Three ideas built from the angles, formats and hooks that work for this trend.
1
Day to night Goda For Him vlog
Show morning gym, office, and date clips; apply Goda For Him at pulse points; callout citrus, mint, green apple opening, woody drydown.
Vlog or day in the lifeQuestion hookMen's cologne
2
See an example · 13K views ↗
Vegan cruelty free scent check
Open with direct chat; show 15ml bottle; highlight 100% vegan, cruelty-free, clean ingredients, and luxury scent feel at accessible price.
Talking headRelatability hookEthical fragrance
See an example · 13K views ↗3
See an example · 31K views ↗
Pulse point routine for him
On-screen demo: apply to wrists, neck, and chest; narrate crisp citrus, mint, green apple, geranium, then warm woody undertones for everyday wear.
Tutorial or demoCuriosity hookMen's cologne
See an example · 31K views ↗How to post it
Talking head dominates at 58% of posts.
Do more of this
- Transformation Promise hook2.7%2% of posts
- Question hook2.6%20% of posts
- Talking head2.2%58% of posts
Skip this
- Story Opening hook0.5%2% of posts
- Urgency hook0.8%3% of posts
- Shock hook0.9%4% of posts
Median engagement rate; this trend averages 1.8%.
Posts to learn from
The posts that beat this trend's engagement, and how they were made.
Product showcase or unboxingEmotional Trigger hook
Talking headCuriosity hook
64.9k6.8k1567710.90%
Talking headQuestion hook
5.7k573311210.90%
Product showcase or unboxingQuestion hook
6.0k58591510.20%
Talking headRelatability hook
13.0k1.2k6279.60%
Tutorial or demoRelatability hook
31.2k2.6k57868.90%
Who to work with
Desire’@desirewestphal2.1Mviews
Adam@adamacbrmgo1.8Mviews
Daniel René@danielrenemusic670Kviews
cathy@coconutcathy420Kviews
sam 👼🏼@samanthaa.nicole420KviewsBrands in the conversation
GODA For Her
13 posts
Guerlain
4 posts
Sephora
3 posts
Louis Vuitton
3 posts
Rihanna
3 posts
Gota
3 posts
SAND AND FOG
2 posts
Mind Games
2 posts
What people ask
What is it20
- What are you wearing?
- What's your take on Goda perfume for women?
- What is this?
How to use it11
- Ever wondered how to make a lasting impression?
- Now, how does it last and the projection and all that?
- Do you guys remember that movie How to Lose a Guy in 10 Days?
Does it work4
- Do it work for real or nah?
- Did it work, did it not work?
- Didn't you say Paul, you a scam by this?
Where to get it3
- If you don't like attention, don't buy this body oil?
- How long is this queue that my order is in?
- Where are you getting these numbers?
Safety and side effects2
- Hey ladies, if you like your perfume sweet, feminine, and just a little dangerous, come look at this.
- Anyone out there watching who also loves perfume and has been pregnant can relate to?
Price and cost2
- Have you seen the price today on this Goda Silk Body Oil and signature scent set?
- If you love smelling rich without rich prices, stop scrolling - this is for you?
Get this report for your own brand
buzzabout reads real conversations across TikTok, Reddit, X, Instagram, LinkedIn, and YouTube and turns them into post ideas like these.
Research your own topic